Remerge utilizes the Singular click tracking link to achieve the following goals:
- Ensure the most optimal user experience by deep linking the user directly to a specific in-app location.
- Notify Singular of a Remerge click.
The following guide takes you through the process of Android tracking link generation with Singular. To support you with an especially user-friendly implementation, we have split this guide into two parts: Singular Links and Legacy Links. In case of any questions, please reach out to your Remerge Account Manager.
Singular Links
Singular Links are tracking links that automatically leverage Android intent technology to create deep links.
Prerequisites: Ensure to meet Singular's Android Prerequisites (scroll down for Android as Singular's page contains guidelines for both platforms), after which, adhere to the steps in the below guide.
1. Build your Link
- Log in to your Singular Account, and go to ATTRIBUTION > Singular Links, located on the upper left-hand corner of the dashboard's navigation menu.
- You should find yourself on the Create Link page. Go to the App field and select your app from the field's drop-down menu.
- Go to the Site field and select the Android platform from the field's drop-down menu.
- Go to the Partner field and select REMERGE from the field's drop-down menu.
- Go to the Campaign Name field and enter the corresponding information.
- Go to the Domain field and select your domain name from the field's drop-down menu.
- Go to the Attribution Settings section and toggle ON Enable Reengagement.
2. Configure Deep Linking
- You should find yourself on the Link Redirects section of the page. Go to the If the app is not installed (default) field and enter the corresponding URL, which should, by default, redirect your user to the digital store of the platform on which your app is located.
- Go to the then once they open the app (deferred deeplink) field and enter the corresponding deep linking path, which upon app installation, should lead your user to the conversion point.
- Go to If the app is installed (deeplink) field and enter the corresponding deep linking path, which should lead your user to the conversion point.
Please note: In certain deep linking scenarios (e.g., when there is a need to deep link your user to a different destination) deep linking parameters are required. Therefore, ensure to append deep linking parameters to the path
3. Generate your Remerge Tracking Link
- Click on the Generate Link button, located at the bottom of the page.
- Below are examples of final tracking links. Copy your newly created link by clicking on the Copy button (as you need to provide the tracking links to Remerge), to the right of the link.
- You may review and edit your final tracking links by going to ATTRIBUTION > Manage Links, located on the upper left-hand corner of the dashboard's navigation menu.
- You should find yourself on the Edit Link page, which enables you to edit your tracking links, upon need. Upon completion, click on the Update button, located at the bottom of the page.
Legacy Links
1. Build your Link
- Log in to your Singular Account, and go to ATTRIBUTION > Create Link, located on the upper left-hand corner of the dashboard's menu.
- You should find yourself on the Create Link page. Go to the App field and select your app from the field's drop-down menu.
- Go to the Site field and select the Android platform from the field's drop-down menu.
- Go to the Destination URL field and select the Google Play option from the field's drop-down menu.
2. Configure Deep Linking
- Go to the Deeplink Destination URL field and select your URL from the field's drop-down menu. Please note: In certain deep linking scenarios (e.g., when there is a need to deep link your user to a different destination) deep linking parameters are required. Therefore, ensure to append deep linking parameters to the path.
- Toggle ON the Deferred option.
3. Define Campaign Type
- Go to the Partner field and select REMERGE from the field's drop-down menu.
- Go to the Campaign Name field and enter the corresponding information.
- Toggle ON Enable Reengagement.
4. Generate your Remerge Tracking Link
- Click on the Generate Link button, located at the bottom of the page.
- Below are examples of final tracking links. Copy your newly created link by clicking on the Copy button (as you need to provide the tracking links to Remerge), to the right of the link.
- An overview of your previously generated tracking links can be found by going to ATTRIBUTION > View Links, located on the upper left-hand corner of the dashboard's navigation menu.
5. Test your Remerge Tracking Link
- Send yourself the created tracking link (for example, via an email or slack) and click on it from your mobile phone. You should be able to open the link, and thus, your app. If this is not the case, please review and repeat the above-mentioned steps.
6. Share your Tracking Link with Remerge
Upon completion of the above-mentioned steps and prior to going live, ensure to provide your Remerge Account Manager with the following:
- Both Singular Links and Legacy Links (upon availability).
- Click tracking link and impression tracking link (upon availability).
- Screenshot of your attribution windows.
Please note:
- Singular enables you to track impressions with Remerge. However, it does not offer the View-Through-Attribution method for retargeting.
- Singular will deprecate the old tracking link management pages (Create Link, Create Custom Link, and View Links) on 01.09.2020. For further information, please visit Singular's Generating Links page.